About Us

Our story

African Blue was born in 2001 when David Smith, inspired by guests at his family’s B&B, began personally guiding travelers through Cape Town. As the business grew, so did the family — with Michelle joining the team in recent years.

Both passionate surfers and lovers of the outdoors, their world shifted when their firstborn, Grace, was diagnosed with a rare condition that left her wheelchair-bound for life.

Far from slowing them down, this journey deepened their understanding of travel — its joys, its challenges, and the importance of inclusivity.

Whether it’s a classic, relaxed getaway, an adventure-filled escape, or an accessible journey tailored to specific needs, African Blue was built to ensure that every traveler — regardless of their pace or mobility — can experience the magic of South Africa.

This isn’t just what we do — it’s how we live, every day.

Meet the Team

At African Blue, our strength lies in the people who bring each journey to life.

Our small, but experienced and dedicated team shares a love for South Africa and a
commitment to creating seamless, memorable experiences for every guest.

Meet the Team

Giving Back

Our journey with our daughter, Grace, who lives with profound disabilities, has shaped the way we see the world — and how we give back. Inspired by the joy she finds in simple outings, we proudly support Sinethemba Special Care Centre, a haven for children with disabilities.

Through beach visits, aquarium trips, and annual donations, we aim to share moments of wonder and inclusion with children who deserve every opportunity to experience the beauty of Cape Town.
It’s our way of giving back — from our family to theirs.

If you’d like to join us in supporting Sinethemba and bringing joy to these incredible children, please see how you can help [here]. Even a small contribution can make a big difference.

David & Michelle

Your Journey Begins Here.

Let’s design your dream trip to South Africa.

Share your wish list and we’ll craft a seamless,
tailor-made experience – exclusively for you.

What our Guests Say